Founder. Operator. Builder of High-Trust Brands.

I’m Lauren Wesley, co-founder of Cave—a performance-driven creative agency serving North American brands. I specialize in designing client experiences, systems, and growth strategies that scale without chaos.

I believe exceptional service is a system, not a personality trait.

I’m inspired by the standards of Disney, Michelin-star restaurants, and five-star hospitality, where being seen, understood, and cared for is designed into every interaction.

In my work, growth is not loud or chaotic. It’s intentional, measured, and deeply respectful of the people on the other side of the table.

My Guiding Principles

Every Interaction Is the Experience

1

There is no such thing as a neutral interaction. Every moment either makes someone feel seen, overlooked, respected, or dismissed.


Thoughtfulness Is a System, Not a Personality Trait

2

Exceptional experiences happen when care is engineered into the process — not left up to individual effort or mood.


Anticipation Is the Highest Form of Respect

3

When a business anticipates instead of reacts, it signals competence, maturity, and respect for the client’s time and energy.


Order Is a Signal of Care

4

Organization, cohesion, and intention are not aesthetic preferences. They are signals of respect for the people entering the space.

The Agency

Cave is the agency my husband and I own and operate, and the outlet through which we execute these principles at scale. We partner with brands across North America to deliver performance-driven creative rooted in clarity, trust, and long-term growth.

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